brought to you by asia club at the University of St. Gallen
in collaboration with the Asia Connect Center (ACC-HSG)

Structure of the Conference​

Opening Panel

  • Key insights into solutions for business-related challenges in Asia
  • Keynote speakers, panel discussion, Q&A Session
  • Networking @ Apéro
  • Public & Free Event
  • Reach approx. 300 students 

Cultural Intelligence

  • Etiquette, rituals, behavioural norms/expectations, Do’s and Don’t’s
  • Guest speakers from each country
  • How to cultivate networks
  • Reach approx. 50 students 

Business Workshops

  • Industry and process intelligence on Asia
  • External professionals/future employers take part in the workshops
  • Apply theory in exchange with experienced practitioners
  • Solve real world managerial problems
  • Reach approx. 50 students

Get-Together Networking

  • Cultural exchange
  • Networking
  • Cult-event at the university
  • Reach approx. 100 students 

Asia will dominate the world economy this century. This arises mainly out of a combination of economics – the world’s highest growth rates, likely to be sustained for the next few decades – and demographics. Asia comprises 60% of the world’s population. 

- Prof. Jean-Pierre Lehmann, IMD Lausanne